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ABS-CBN leads Nationwide Urban TV Audience Measurement (NUTAM)

PEP (Philippine Entertainment Portal) website reported that according to AGB Nielsen’s report, ABS-CBN still emerged as the King of the Nationwide Urban TV Audience Measurement (NUTAM) study in 2007.

Kokey, Princess Sarah and Sana Maulit Muli were ABS-CBN’s three NUTAM top-rated shows which got an in impressive ratings to solidify the Kapamilya Network’s grip on the nationwide rating contest.

For Urban Visayas, ABS-CBN posted a 60 percent grade compared to GMA-7 which accumulated only 26 percent. For Urban Mindanao, ABS-CBN registered 66 percent as compared to GMA-7’s 23 percent. In Urban Luzon, GMA-7 got 42 percent while ABS-CBN trailed with 40 percent. Mega Manila has been the Kapuso Network’s turf where they had a 47 percent audience share compared to ABS-CBN’s 34 percent overall.

Source: Bong Godinez via PEP

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